Rihanna and PUMA Redefine Street Style with the Avanti LS

Rihanna is back with another bold fashion statement, bringing her signature touch to PUMA’s latest drop: the Avanti LS. A limited-edition sneaker, this design is a sleek reinvention of the original Avanti, fusing vintage football aesthetics with modern streetwear.

Inspired by the iconic PUMA King football boot, the Avanti LS redefines sporty elegance with royal blue suede, gold accents, and a cream Formstrip, sitting atop a classic gum sole. The design pays homage to PUMA’s heritage while aligning with the rising low-profile sneaker trend, following in the footsteps of cult favourites like the Speedcat and Mostro.

What sets the Avanti LS apart is its seamless blend of sport and fashion. Rihanna’s influence is undeniable—her eye for design takes the sneaker from the football field to the runway, creating a shoe that’s just as at home on the streets as it is in a high-fashion setting. The slimmed-down upper adds a chic, contemporary touch, while the gum-studded heel gives a playful nod to classic turf styles.

Rihanna has already been spotted wearing the Avanti LS at Giorgio Baldi and on the streets of New York, proving its versatility. Whether paired with an oversized blazer, casual denim, or a statement dress, this sneaker effortlessly elevates any outfit.

The FENTY x PUMA Avanti LS is available in limited quantities for both men and women. With Rihanna’s stamp of approval and a design that speaks to both sneakerheads and fashion lovers, these are expected to sell out fast.

Set your alarms—the drop goes live on January 16th at 10 AM EST, exclusively at PUMA.com.au.

Don’t miss out—these won’t last long.