Dior Gold House: A Dazzling New Concept Store in Bangkok

Dior has unveiled an extraordinary new space in Bangkok's Ploenchit district, seamlessly blending the House’s timeless elegance with the vibrant energy of Thailand’s cultural capital.

Nestled within a stunning garden, this concept store is a nod to Christian Dior’s love of nature and exploration.

The store's façade, inspired by the iconic architecture of 30 Montaigne, opens into a world where Dior’s signature style harmoniously coexists with masterpieces by prominent Thai artists.

Works by talents such as Korakot Aromdee, Wishulada Panthanuvong, and Saran Yen Panya highlight the beauty of traditional craftsmanship and the creative dialogue between Dior and Thailand.

Adding to its charm, Café Dior offers a luxurious pause for visitors, featuring exquisite desserts crafted by three-Michelin-starred Chef Mauro Colagreco.

Opening on December 8, 2024, Dior Gold House promises an immersive experience of fashion, design, and lifestyle, celebrating the profound cultural connections between Dior and Thailand.